London Casino & Gaming Show Boosts Footfall

Pre-registrations, confirms show director Nicola Lazenby are 'substantially up' on last year. "Looking at them in detail," Lazenby said, 'makes it clear that many of the newbees are casino professionals and a large proportion of them are non-UK. We could be looking at a final registration up as much as 10 percent on the 2024 figures."
The London Casino and Gaming show (LCG) is a new self-contained event within the larger EAG, dedicated to the suppliers of equipment and support services for the land-based casino sector. It arrives this year with a plethora of events, meetings and education opportunities. There is the UK Dealers' Championship, trade association assemblies, socialising and a top-level industry summit.
"It has rejuvenated the domestic market that has seen its home-grown international juggernaut event, the ICE, move to Barcelona," said incoming EAG chairman Nick Harding, "and its specification that cuts out the long-haul walks through the overwhelming internet gambling sector seems to be largely welcomed."
Nicola Lazenby said that it was noticeable that many European casino industry professionals were planning to come into London for LCG and there was evidence that some transatlantic visitors were planning to drop in on the London show en route for Barcelona. "London was always popular," said Lazenby, "Brexit notwithstanding, so the EAG with its LCG addition, seems to have hit the right buttons."